Corporate Communication

This professionally oriented program provides students with the principles and skills needed to develop, manage, and practice strategic, media-based communication within organizations. Class work, internships, and practical experience emphasize management principles and strategies used by corporations when communicating with organizational stakeholders. Students practice the media design and production skills necessary for developing and implementing strategic communication plans. Students planning careers in corporate communication should also obtain a broad liberal arts education to better understand the social, economic and symbolic factors that influence modern corporate communication.

Requirements and Checksheets
Due to revisions to the SMAD curriculum, students may have different requirements based on when they were admitted to the major. To keep track of the different requirements, SMAD employs different "Major Requirements" and "Checksheets" that are color coded salmon, yellow, green or blue. Please use the materials below that correspond to the time you were notified of admission to SMAD. If you have questions, contact your adviser.

For Majors Notified of SMAD Admission in Spring 2011 or Later

2013-2014 Major Requirements
2012-2013 Major Requirements
2011-2012 Major Requirements
2013-2014 Major Checksheet
2012-2013 Major Checksheet
2011-2012 Major Checksheet

Major Requirements

 

Advising Checksheet

 

For Majors Notified of SMAD Admission in Spring 2009 or Spring 2010
2010-2011 Major Requirements
2009-2010 Major Requirements
2010-2011 Major Checksheet
2009-2010 Major Checksheet
2009-2011 2009-2011


For Majors Notified of SMAD Admission in Spring 2008
2008-2009 Major Requirements
2008-2009 Major Checksheet
2008-2009
2008-2009


For Majors Notified of SMAD Admission in Spring 2007 or Earlier
2007-2008 Major Requirements
2007-2008 Major Checksheet
2007-2008
2007-2008
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